Sunday, July 1, 2007

'Snakes & Arrows MVI'

Did I really need yet another copy of Rush's recently released album, 'Snakes & Arrows'? The answer: of course I did.

Months ago, when Rush announced the release date of the album, they made note of a brand new album format which Alantic Records would eventually be releasing for S&A. That format is what they call the 'MVI' and as of right now, only two records in the world benefit from this amazing format (Rush's 'Snakes & Arrows' & Linkin Park's 'Minutes To Midnight')

The advantage of such?

Well...take a look (from www.mvimusic.com)

MVI — A Three Dimensional Experience

When it comes to your favorite recording artists, why settle for just the music when you can have more? Discover MVI (Music Video Interactive) — a new DVD-based format — and triple your expectations of what an album should be. Every MVI disc contains not one, but three zones of content — each filled with exciting features designed to deliver a greater music experience.

MUSIC — A Higher Fidelity

Your MVI comes equipped with the full album audio in the 48kHz/24-bit stereo format —superior to what you hear on a regular CD. And with the option to include advanced mixes like Hi-Res and Surround Sound Stereo, you'll be able to turn your living room into a virtual concert hall.

VIDEO — Your All-Access Pass

Wanna get up close and personal with your favorite artists but don't want to risk a restraining order? Not a problem. Every MVI release comes loaded with compelling video including — but certainly not limited to — behind-the-scenes footage, exclusive interviews, "making-of" material and more. You might go into the studio with the band or maybe backstage with the crew — anywhere the artist wants to take you.


Furthemore you get: wallpapers; ringtones; and for S&A, a 45 minute documentary regarding the making of the album.

However, does that higher quality of sound actually resonate? Absolutely. In fact, I cannot believe that they've actually been able to further draw quality from something which I already viewed as already perfect in terms of sound quality. Truthfully, the sound quality is like nothing on this earth. With an MVI 'Snakes & Arrows' CD, the bass lines are far more evident than they were before and believe me, that's saying something!


The price for this awesome thing? $18.99



Screenshot I took:


>> http://www.mvimusic.com/

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